Dollar Stores Grow Traffic With Opposite Pricing Playbooks
Dollar General's Value Valley $1 items grew comps 16% in Q2, four times the chain average, while Dollar Tree's multi-price push lifted comps 3.7% via higher tickets.
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Dollar General's Value Valley $1 items grew comps 16% in Q2, four times the chain average, while Dollar Tree's multi-price push lifted comps 3.7% via higher tickets.