Published
2 min read
By Tom Whitfield

Retail & Distribution

Bata India Targets Turnover Doubling by 2030 With Sneakers Push

Bata India will double turnover by 2030 under Reignite India 2030, CEO Sanjay Rao said, adding global product lines, a sneaker push and franchise-led store expansion.

Bata India Bets on Sneakers, Global Product Lines to Double India Turnover by 2030
PhotoBata India Bets on Sneakers, Global Product Lines to Double India Turnover by 2030Pexels / pixabay

At a glance

  • Bata India aims to double its India turnover by 2030 under the 'Reignite India 2030' strategy
  • The company reported revenue of ₹3,515.48 crore in FY26
  • Bata India registered 7.5% growth in the September quarter and has grown for three consecutive quarters
  • CEO Sanjay Rao targets more than a two-fold increase in profits by 2030
  • Expansion will prioritise franchisee-led store growth, announced on Rao's first earnings call as CEO

Bata India plans to double its India turnover by 2030 and more than double its profits, according to Managing Director and CEO Sanjay Rao, who laid out the targets on his first earnings call since taking charge.

The company reported revenue of ₹3,515.48 crore in FY26. Reaching the 2030 goal will require a stronger growth trajectory over the next four years, Rao said, and Bata India is preparing a detailed year-by-year roadmap under its 'Reignite India 2030' strategy.

What is driving the growth plan?

CFO Amit Aggarwal said the company is working to improve its growth rate quarter by quarter. Bata India registered 7.5% growth in the September quarter and has recorded growth over the past three quarters. Management is pursuing initiatives aimed at accelerating top-line performance, with an ambition to move toward stronger growth rates.

The company also expects to more than double its profits by 2030, while generating enough earnings to continue funding investment and future expansion.

Why is Bata betting on sneakers?

A major part of the strategy will strengthen Bata's connection with younger consumers, particularly Gen Z. The company plans to increase its focus on sneakers and casual footwear.

Rao acknowledged that Bata had not moved quickly enough to capture the earlier "sneakerisation" trend, as more agile competitors entered the segment and consumer preferences shifted toward casual footwear. The company now sees significant potential in the category, particularly through the Bata and Hush Puppies brands.

The comparison matters for practitioners: Bata built its Indian business on formal and value footwear, and the sneaker shift requires it to compete with faster specialty players rather than its traditional peer set.

Which global products are coming to India?

Bata India is preparing to introduce newer global product lines from other markets into its Indian stores. Rao said bringing these products to India "as early as possible" is among his priorities. The company has not provided a specific launch date.

Management expects the new ranges to strengthen Bata's product portfolio and help the company improve its appeal among younger consumers.

How will the store network expand?

Retail expansion will form another pillar of the growth strategy. The company is prioritising franchisee-led expansion, while selectively considering opportunities to open additional company-owned stores.

The franchise route caps capital exposure while widening reach into smaller markets, a structure that lets Bata fund the product and brand investments simultaneously.

The combination of new global products, sneakers, youth-focused offerings and retail expansion is expected to support Bata India's goal of doubling its domestic business by 2030. Rao's roadmap, and the quarterly growth rate Aggarwal promises to build, will show within the year whether the target holds.

Source: indiabusinesstrade.in

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Tom Whitfield

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Staff writer covering people, launches and day-to-day practice in trade marketing, shopper marketing, trade promotions, category management at Target Marketing.

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