Toot’n Totum Expands Texas Footprint With Stores, Foodservice

By James Calloway

How quickly is Toot’n Totum expanding?

Toot’n Totum has opened 10 new-to-industry (NTI) stores in the Lubbock, Texas, area over the past three years. Another NTI store opened in Lamesa, Texas, in 2026.

Toot’n Totum currently has three NTI stores slated for 2027 and six additional projects on the docket, with three in design and three potential purchases. Two of those six stores will be travel centers.

How does drive-through shape the store?

“Every store will always be accompanied with a drive-through operation for the convenience of our guests,” said Andrew Mitchell, CEO and president of Toot’n Totum and a third-generation member of the family business.

The drive-through concept ties into Toot’n Totum’s stated values of quick, clean and convenient. Guests can order anything through the drive-through except refills, lottery, prepaid fuel or money orders.

What do the travel centers and Gen-3 stores offer?

Toot’n Totum currently operates 16 travel centers. They span 7,600 square feet and feature high-speed diesel and trucker amenities. Trucker Path honored the Stratford, Texas, truck stop as “the No. 1 Truck Stop in America” this February.

The NTI stores feature the chain’s Gen-3 prototype. It measures 5,200 square feet, compared with 7,600 square feet at the travel centers. The prototype brings together a modern design, an expanded grab-and-go food section and a larger checkout area built to improve drive-through operations at each location.

How is Toot’n Totum updating existing sites?

Toot’n Totum says it remains committed to refreshing legacy sites. The chain has completed 10 remodels in the last two years. In Q4, it plans to remodel four stores and complete cooler upgrades at another 12 sites.

Alongside the store additions, Toot’n Totum is prioritizing fresh grab-and-go food and proprietary programs, matching food menus with the needs and preferences of each community.

How does the Amarillo kitchen support fresh food?

A centralized kitchen three miles from the company’s headquarters in Amarillo, Texas, acts as the chain’s commissary and delivers fresh grab-and-go foods to stores under the proprietary Fast’n Fresh brand. The kitchen’s offering includes fresh-made sandwiches, salads, burritos and subs, parfaits and breakfast burritos.

Brick & Elm, an Amarillo lifestyle magazine, named Fast’n Fresh Breakfast Burritos the winner of its 2026 Convenience Store Breakfast Burrito Tour.

Which foodservice concepts are scaling?

• Mitch’s Texas Style BBQ: Seven stores feature the program. New this year, Toot’n Totum is compiling the fixings for Mitch’s brisket sandwiches in the centralized kitchen. It delivers ingredients to stores without the full concept so staff can make the sandwiches fresh on site.
• Red’s Pizza: Some 64 sites offer the concept, which launched in 2024.
• Oasis Tea: The proprietary fresh-brewed tea program operates at 14 sites. Toot’n Totum plans to expand it to 30 locations by the end of the year.
• Jacket Potato: The new concept began at two c-store sites and a standalone location.
• Ordering and coffee: The chain offers order ahead and third-party delivery. It also offers bean-to-cup coffee at 75% of sites.

What remains ahead for 2027?

The six proposed projects sit beyond the three NTI stores slated for 2027. If all six advance, Toot’n Totum would have nine new stores in that pipeline, including two travel centers. The chain also plans to expand Oasis Tea to 30 locations by the end of the year.