Mondelēz Brings Biscoff Partnership to US With Toblerone Truffles
Mondelēz brings its Biscoff partnership to the US with Toblerone truffles, after the collaboration in Europe and other regions "surpassed even our expectations," an executive said.
Topic: Brand Partnerships
Marathon Sports Brings the Trail Indoors With North Conway Concept Store
Marathon Sports opened its first trail-running concept store in North Conway, N.H., with a granite shoe wall, test trail and Hoka cafe to convert road runners.
Target and Hollister Collab Generated $16M, 70% From Home Goods
The Target-Hollister collection hit $16 million in GMV in five weeks, with 70% from home goods and 71% of buyers new to Hollister, per YipitData.
