Harris Teeter will invest approximately $253 million over the next three years to refresh and modernize select stores across the Charlotte, N.C., area, the grocer announced Tuesday. The plan also includes three new stores.

The investment spans the Charlotte metro area, with renovations planned for locations including Fort Mill and Rock Hill, S.C., and Matthews, Waxhaw, Concord and Huntersville, N.C., along with many other communities across the region. Harris Teeter said the improvements are designed to make shopping easier, more convenient and more enjoyable for customers.

The chain plans to open the three new stores in Fort Mill, S.C., Lake Wylie, S.C., and Kannapolis, N.C.

"These investments reflect areas where we believe we can better support our customers and communities—from select department and service enhancements to updates that improve convenience in stores," said Tammy DeBoer, president of Harris Teeter.

The refresh initiative will vary by location and may include:

• Expanded offerings in fresh, bakery and prepared food areas
• Layout and fixture updates designed to support easier navigation in some stores
• Shopping cart, exterior or parking-area improvements at select locations
• Faster and more convenient pickup and delivery services
• Updated decor, signage and store environments

Customers will see store updates roll out in phases, with timing and scope varying across locations over the next three years. As renovations wrap up, Harris Teeter will hold grand re-opening celebrations this fall featuring its signature Taste of Teeter events. The celebrations will include free samples, special events and opportunities for customers to experience the refreshed stores in their neighborhoods.

The three-year rollout signals Harris Teeter's intent to defend and grow its home-market share in Charlotte at a time when rival grocers continue to invest heavily in the Southeast.